Банкеръ Weekly

Briefs

KOREANS WILL EAT BULGARIAN YOGHURT

A long-term contract for granting a licence for the production of original Bulgarian yoghurt and yoghurt products has been signed by Boyan Iliev, Executive Director of the state-run company LB Bulgaricum, and Cho Chai, President of the Southkorean Vital Food, in the presence of the Deputy Premier and Minister of Economy Nikolay Vassilev, who is the principal of the Bulgarian enterprise. The 20-year period licence agreement entitles the Korean firm to use the technology and trade mark of the Bulgarian company, placing on the packaging the label Made under Bulgarian Licence and Technologies. Vital Food's President explained that the Bulgarian yoghurt is famous in Korea, very tasteful and healthful. We'll focus on these qualities when advertising the yoghurt products on our market, Mr. Choi specified. South Korea is the second Asian country to be manufacturing products from a Bulgarian recipe. The greatest variety of yoghurt products under LB Bulgaricum's licence is offered in Japan. Germany, France, Austria, Finland, Sweden, the Netherlands, and Cyprus also hold licences for making Bulgarian yoghurt products. Mr. Iliev said he hoped Vital Food would launch trial manufacture of the Bulgarian yoghurt products by the year-end. The annual output of the Southkorean company will be some 10,000 tons initially.

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